Tuesday, January 5, 2010

INSIGHT: Multi-Network & Merchant Revenue Tracking.

If you’re like most affiliates, you’re probably running programs from at least a handful of different affiliate networks. Staying on top of all of this data can be a time consuming confusing drag. Trying to understand who your highest paying and best performing advertisers are can be a total mystery.

In addition to pay-per-click search analytics and bid management tools, AffiliateReporting.com includes reports to track your commission revenue, simplify your accounting work, and improve advertiser performance analysis with the following reports:

  • Aggregated Revenue Report - View rolled-up revenue for all networks in a single report.

  • Network Revenue Report – Breaks down commission revenue by each affiliate network.

  • Merchant Revenue Reports – Merchant Revenue Reports – Rank and sort all of the advertiser on your website(s).

Whether you’re a Super Affiliate or newbie, the many features, tools, and reports in AffiliateReporting.com can help take your affiliate business to the next level.

Visit AffiliateReporting.com to learn more about our FREE TRIAL.

Wednesday, December 16, 2009

INSIGHT: Q: What Makes a Super-Affiliate Super? A: The Right Tools.

Did you know that a small percentage of affiliates drive a disproportionately large portion of all affiliate sales? So, what’s the their secret?

Having spent nearly a decade as one of these Performers, and interacting with other super-affiliates, I can say confidently that technology is a common element in their success.

Every super-affiliate I’ve known has licensed or built software tools to automate time consuming and repetitive business processes and to measure performance more deeply, frequently, and accurately, an essential part of the foundation required to scale an affiliate business.

Once these solutions are in place, super-affiliates can focus on other important business activities like developing unique content or functionality for their website, negotiating special offers and commissions, or managing new or existing advertisers / merchant relationships.

AffiliateReporting.com maybe able to automate your key business processes, measure performance better, and build a solid foundation to scale your affiliate business.

Try it for free and learn more at AffiliateReporting.com

Tuesday, December 1, 2009

INSIGHT: The Biggest Losers Report

Did you know most affiliates using pay-per-click (PPC) search engine marketing are losing money on 80% or more of their keywords because they don’t have accurate keyword tracking and can’t accurately, efficiently, or quickly determine keyword ROI?

Optimizing underperforming keywords may represent the greatest opportunity to immediately increase ROI and AffiliateReporting.com’s Biggest Loser Report™ can help…

Optimizing underperforming keywords may represent the greatest opportunity to immediately increase ROI and AffiliateReporting.com’s Biggest Loser Report™ can help…

• Analyze. 16 key performance indicators (KPI’s) including Cost, Commission, ROI, and Profit & Loss provide the information you need to identify the losers.

• Prioritize. Displays keywords losing the most money that need immediate attention, whether you have dozens or millions of keywords.

• Act. Take immediate action, bid management is integrated into the Biggest Loser’s Report™.

• Repeat. Report updates automatically, no more cumbersome exports and spread sheets, analyze keyword performance over any date range.

AffiliateReporting.com is the only pay-per-click tracking affiliate software built just for the performance marketing industry and affiliates like you.

Try it for free and learn more at AffiliateReporting.com

Monday, October 19, 2009

I received the following two questions over the weekend.

Q: I see an "Insufficient Funds" message when trying to perform some action. What is this?
A: This message is only displayed when you attempt to perform some action which requires the Google API. Google charges for API access. This cost is passed along to you. It is not marked up. Each time you perform some action which requires the Google API the cost of the action is reduced from your balance. One way to avoid some of the costs associated with the Google API is to request your own Google API developer token. Google will typically offer some amount of free API usage depending on your spend.

Q: In order to track properly, I understand I must set the destination URL at the keyword level and NOT at the ad group level. Since most of my destination URLs in Google are set at the Ad Group level, what do I need to do?
A: The simplest and fastest way to complete this requirement is to run the Quick Convert tool on the ad group. Using the Google API, the Quick Convert tool will use the default destination URL you selected or typed in and set the destination URL for each keyword at the keyword level. If a destination URL already exists at the keyword level, the system will leave the existing destination URL in tact and only append a tracking code to the existing destination URL.